Breakthrough creative that gets results.

.

 

 

.
.

We are marketing, design and branding professionals with over 25 years experience, who have produced results-driven creative for some of the biggest and best.

green-chevron2

.

.

.

.

.

.

150+ Industry awards.

100+ blue chip clients.

We know how to make you look good.

Case Studies.

We’re proud of the work we do. Scroll here to see why.

green-chevron2

Branding and Online Marketing for the Ontario Horticultural Association

Ontario Horticultural Association

The Ontario Horticultural Association needed a new name and rebranding and we were honoured to develop two new sites along with a fresh new marketing approach.

Olympic campaign with innovative tactics

Yves Olympic Campaign

A successful Olympic campaign, partnered with Flow Marketing, consisting of advertising, online marketing, guerrilla tactics, PR events with an Olympic spokesperson and an Olympic village bus take-over. Consumption of the product went up +18% in the weeks following the campaign.

Generated over $1 Million USD

Westfield Malls USA

A $10 Christmas gift card for Westfield, one of the world’s largest shopping malls. On another project, this same client commented that “Your direct mail piece has generated over a million dollars (U.S.), far exceeding our expectations. You’ve also made me look like a million dollars, and our Executive VP has said it’s the best piece we’ve ever developed.”
—Enna Allen, Marketing Director, Westfield

Canadian launch of this #1 drug

Lipitor. So successful, this ad ran for over 5 years!

We helped launch Lipitor, which is now the #1 prescribed cholesterol-lowering drug in Canada. This ad was so successful it ran in major publications such as Time Magazine and The Globe and Mail for more than 5 years.

A University case study in altering perceptions

Ontario Pork

Our ad for Ontario Pork appears in the University textbook “Canadian Advertising in Action” and is studied as an example of how to successfully alter a perception. Spanning a decade, we created everything from websites to television campaigns for consumers, retail, and food service, resulting in the best advertising and tracking results the brand had ever received.

Canadian launch, including branding, packaging and advertising

My Organic Baby

We helped launch My Organic Baby, Canada’s first full line of organic baby food. Brand development included 3 different lines, dozens of packaging SKUs, and an integrated advertising launch campaign.

1o years of campaigns across North America

Pitney Bowes

As a leader in business communications, Pitney Bowes built their reputation on demonstrating excellence in digital and marketing communications, and they used our marketing services to tell their story. For over a decade we created a full spectrum of marketing materials, for both their U.S. and Canadian operations.

Campaigns that made a difference

Cystic Fibrosis Canada

Our pro bono campaigns span over 20 years, during which time the average age of survival for children with CF has increased from 12 yrs. to 35. We were honoured with a National award recognizing a lifetime of contribution for our cause marketing efforts.

Canadian launch. Canada outperforms the U.S.

General Nutrition Canada

For GNC’s Canadian launch we produced transit and radio ads, supported by brochure and print materials emphasizing personal control of health and lifestyle. Following the launch, the number of GNC stores in Canada rose rapidly, and sales at Canadian locations were soon outstripping the chain’s American stores.

Canadian launch of the world's most successful golf management company

ClubLink Golf

We helped launch ClubLink with a range of marketing communications. This billboard’s clever headline spoke to viewers driving by on a major Toronto freeway.

Creative that gets results.

Top-level marketing experts work directly with you to get it right the first time.

green-chevron2

Show more
urbanportfolio-r2_0022_layer-comp-33

Branding and Online Marketing for the Ontario Horticultural Association.

GardenOntario | The Ontario Horticultural Association needed a new name and rebranding and we were honoured to develop two new...
Read More
Show more
UrbanPortfolio-R2_0097_Layer Comp 109

Branding and Online Marketing for the Ontario Horticultural Association.

Garden Ontario | The Ontario Horticultural Association needed a new name and rebranding and we were honoured to develop two...
Read More
Show more
UrbanPortfolio-R3-ALL-GOWipad

Branding and Online Marketing for the Ontario Horticultural Association.

GardenOntario | The Ontario Horticultural Association needed a new name and rebranding and we were honoured to develop two new...
Read More
Show more
Kubran-womanpage

Branding and Marketing for the billions.

Kubra. Online Management Solutions  |  Branding and a full line of Marketing communications presented a fresh online presence for Kubra’s...
Read More
Show more
Kubra-utilities

Branding and Marketing for the billions.

Kubra. Online Management Solutions  |  Branding and a full line of Marketing communications presented a fresh online presence for Kubra’s...
Read More
Show more
Kubra-mansheet

Branding and Marketing for the billions.

Kubra. Online Management Solutions  |  Branding and a full line of Marketing communications presented a fresh online presence for Kubra’s...
Read More
Show more
kubra cloud based

Branding and Marketing for the billions.

Kubra. Online Management Solutions  |  Branding and a full line of Marketing communications presented a fresh online presence for Kubra’s...
Read More
Show more
yves11

Yves. Olympic campaign with innovative tactics.

Yves  |  A successful Olympic campaign, partnered with Flow Marketing, consisting of advertising, online marketing, guerrilla tactics, PR events with...
Read More
Show more
urbanportfolio-r2_0000_layer-comp-1

Yves. Olympic campaign with innovative tactics.

Yves  |  A successful Olympic campaign, partnered with Flow Marketing, consisting of advertising, online marketing, guerrilla tactics, PR events with...
Read More
Show more
urbanportfolio-r2_0001_layer-comp-2

Yves. Olympic campaign with innovative tactics.

Yves  |  A successful Olympic campaign, partnered with Flow Marketing, consisting of advertising, online marketing, guerrilla tactics, PR events with...
Read More
Show more
UrbanPortfolio-R2_0086_Layer Comp 98

National Dairy Refresh.

iOGO  |  When Canada’s National dairy decided to refresh their brand, we provided research, strategic guidance and creative proposals.
Read More
Show more
UrbanPortfolio-R2_0085_Layer Comp 97

National Dairy Refresh.

iOGO  |  When Canada’s National dairy decided to refresh their brand, we provided research, strategic guidance and creative proposals.
Read More

Cystic Fibrosis TV Commercial

Over 150 National & International awards.

green-chevron2

The Advertising and Design Club of Canada

Canadian Red Cross Awards

Franchise Association “Frankie” Awards

Mobius Awards

Picta – Insurance Canada Award

Billi Award for Outdoor advertising

Cannes Film Festival

Hollywood Radio & Television Society

Marketing Awards

National AgriMarketing Awards (US)

Lurzers International Archive Magazine

Clio Awards

London International Advertising Awards

New York International Radio Festival

Retail Comp/TV Bureau Awards

Canadian Agricultural Marketing Awards

Extra NewspaperAwards

Magazines Canada Awards

POPAI Awards | Chicago

Broadcast Executive Society Bessie Awards

Gaming x McDelivery: in search of Canada’s Next Top Ad Exec 2024

The 2024 Canadian Marketing League and McDonalds created such an interesting national case competition challenge this year. It's always fun to judge such creativity! Check it out.

Judging the 2023 Canada’s Next Top Ad Exec competition

Thanks to the Canadian Marketing League for asking me once again to judge this year's competition featuring PepsiCo's 7-Up Zero's case. It's always energizing to see the work of students across the country and know the future of Marketing is in good hands.

Inspiring student success.

Congratulations to Emily Gomes, Lily Hewitt and Jasmin Zhang for their well-deserved success in the prestigious 2021 RGD Student Awards. I am grateful and appreciative for their kind words of thanks. I’m also reminded of the many talented students I have had the...

Pilon School of Business.

It's been a pleasure to serve on the Advertising Professional Advisory Council for the Pilon School of Business. The engagement with faculty, staff, students as well as interactions with the Board of Governors over many years were always inspiring and rewarding. Thank...

Judging the 2021 Best of CAMA Marketing Awards.

We were honoured to judge the 2021 Best of Canadian Agri-Marketing Awards again this year. The last year we entered this show ourselves, we were nominated for an unprecedented 19 awards, winning several, including Best Campaign of the Year. We know what a challenge it...

Talking No Frills advertising with The Toronto Star.

No Frills is exploring some innovative new advertising techniques and media channels with it's 'Haulerverse' campaign. We recently spoke with The Star about these engaging new approaches. Read the article here.

Can advertising help Coronavirus restrictions fatigue?

Can advertising help affect behavioral change as fatigue and frustration sets in with yet another lockdown? What lessons can we learn by studying global advertising and communications around COVID-19? Some thought-provoking dialogue with The Pointer. 

Lay’s National Case Competition judging.

The Canadian Marketing League teamed up with Pepsico for a National Case Competition looking for Lay's next big idea. In December of 2020, we helped judge and guide new visions that were both inspiring and outstanding. Check it out!  

Judging Canada’s Next Top Ad Exec for Microsoft!

Canada’s Next Top Ad Exec is the premier case competition for young marketers to showcase their talent to employers and test their skills against the best young marketers in the country. Thanks to McMaster University for asking us to judge the 2019 Microsoft brief....

Webinar hosting for future creatives.

We were asked to host a webinar for Applied Arts in November 2018, on the topic of “The Collective Catapult: Creating Opportunity with Community.” Read more here: OCAD University article.

Kudos from our clients.

We let them do our bragging for us.

green-chevron2

“Your direct mail piece has generated over a million dollars (U.S.), far exceeding our expectations. You’ve also made me look like a million bucks, and the Executive VP has said it’s the best piece we’ve ever developed.”
Enna Allen, Marketing Director, Westfield Corp. USA

screen-shot-2016-11-17-at-11-07-36-am

“There is no question that the $200 million brand we landed would never have happened without your dedication, professionalism, creativity, and unwavering partnership.”
Bruce Jackson, VP, Jeffrey Simbow

screen-shot-2016-11-17-at-11-07-36-am

“Despite the numerous last-minute changes, in the ten years we’ve worked together you always met our deadlines with unfailing promptness and were attentive to our every creative demand. Your sense of professionalism and friendly, open personalities were a delight to all of us.”
June Tom, Advertising Manager, The Hudson’s Bay Company

screen-shot-2016-11-17-at-11-07-36-am

“We know we’ll have a great meeting every time, and work that’s right the first time. We’re always excited whenever you come to present your work. I wouldn’t dream of working with anyone else.”
Jodi Munro, Director of Marketing, Pitney Bowes Canada

pblogo

“Urban & Co. offers unique creative strategies for your business. Drawing on years of experience in many different industries, Urban provides insight and unique ideas in addressing your marketing needs. With a team of senior professionals, work is completed efficiently and with direct access to those that do the work, nothing gets lost in the shuffle. Set up to adapt to today’s environment, Urban & Co. can partner with you to be successful.”
Denise Hockaday, DEKALB Business Lead

“Recently, we had the pleasure of working with Ann and her team on a large scale engagement to re-position our brand. This included brand identity, corporate and sales pieces for print and digital media and a new website. They really brought a unique blend of business strategy and spectacular design capabilities to the table that effectively articulated a leadership position. ”
Michael Barrons, Vice President Marketing, Cannon Services

cannonlogo

“Outsourcing our creative to Urban was one of the best decisions I made.”
Steve Clark, President, Food Supplies

fslogo

“These were the best Advertising and Tracking Study measurements we had ever received. I would highly recommend the talents of Urban & Co. for your needs but only if you want work of the first magnitude delivered by people who are also a pleasure to work with.”
Jim Vidoczy, Director Consumer Marketing, Ontario Pork

ontporklogo

“Simply put, Urban is amazing! It doesn’t matter if it’s a standalone project or a full blown integrated campaign—No matter the request I throw at Ann, she ‘gets it’ and pulls together fantastic campaign work! For several years, on creative projects of all scopes and sizes, I have yet to be disappointed. I am grateful that I can count on Ann and her team to provide great design on time, on budget and on brand.”
Allison Cutler, Director of Marketing, Kubra

kubralogo

“In 2009, we presented the coveted National Champion Award, bestowed for exemplary contributions resulting in meaningful impact to Ann and Paul. This was in recognition of their humanitarian efforts in cause and social marketing, spanning nearly 15 years and much success. Their memorable campaigns have raised both profile and numbers domestically and internationally.”
Cathleen Morrison, Chief Executive Officer, Cystic Fibrosis Canada

cystic

We'd love to connect with you.

How we work, works. Our objective is to make great creative effortless for you.

call: 647.405.0008