Healthcare
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Ondero
Advertising for a blood sugar control medication that causes fewer complications.
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Pantaloc
“There is no question that Pantaloc, the $200 million brand we landed, would never have happened without your dedication, professionalism, creativity, and unwavering partnership.” —Bruce Jackson, VP, Jeffrey Simbow
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TUMS
Medical marketing campaign to cleverly reposition TUMs as natural heartburn relief during pregnancy.
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Gaviscon
Medical marketing and Consumer healthcare marketing included materials aimed at physicians, consumers, both online and off.
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Ovol
Consumer directed marketing campaign for Ovol, providing parents and their babies with relief from colic.
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Perrigo Nutritionals
An American program, helping mothers access low cost infant formula without nutritional compromise. We created the marketing materials, Gaffjack Health Communications created the program.
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Xenadrine
Bucking the U.S. trend of “Before + After” weight loss ads featuring a minor celebrity past their prime, we proposed a more intelligent approach. Following our Canadian launch campaign, Xenadrine jumped to #1 in its category!